As a Retention Strategist, you will play a pivotal role in orchestrating the email and SMS marketing strategies for our brand. This role demands a blend of technical prowess, creative flair, and data-driven insights to optimize and manage campaigns and flows that don't just capture attention but convert it into revenue.
Job Description - What We Want You To Do
- Execute email marketing strategies using Klaviyo, including setting up, optimizing, and managing email flows and campaigns.
- Conduct daily data analysis to identify opportunities for campaign improvement and revenue maximization.
- Implement and optimize site popups and email split-tests to ensure optimal returns.
- Ensure technical set-up of tracking scripts and conversion event codes are in place and functioning correctly.
- Oversee the entire email/SMS journey, from setup to management and optimization.
- Maintain list hygiene to ensure database quality and engagement.
- Coordinate with Senior eComm Strategists and the CRM team for cross-channel campaign initiatives and reporting.
- Provide detailed reports, and formulate ongoing performance improvement strategies.
- Stay informed about the latest Klaviyo platform updates and share knowledge to uplift the team and our clients.
Requirements
You’re Perfect If You Have/Are
- A minimum of 3 years of hands-on eCommerce Email marketing and Klaviyo platform experience.
- A proven track record with Email campaigns and flow management for lists exceeding 1,000,000 contacts.
- Strong analytical skills, with proficiency in Excel/Google Sheets.
- Exceptional prioritization, productivity, and organizational skills.
- Elite communication prowess - articulate both in writing and verbally.
- A team player attitude.
Additional Skills amp; Qualifications:- Manage and integrate customer data sources.
- Implement technical solutions as necessary.
- Maintain up-to-date knowledge on Klaviyo's features and functionalities.
- Provide strategic recommendations to leverage Klaviyo for business needs.
- Handle list management, integration, API set-up, and maintenance.
- Execute name capture support, suppression file maintenance, custom field set-up, and coupon code management.
- Implement and manage triggered campaigns and oversee A/B testing initiatives.
- Postscript experience is a plus
Benefits
What’s in it for you
Compensation and Benefits:
This is a full time position.
You will be required to coordinate with the rest of the team for at least 4 hours per day in the EST time zone. For the rest of the schedule you can login earlier or later depending on your preference.
Working/Company Time Zone: EST time zone
Company Size:
20-25 employees
Locations:
United States, Canada, Europe, South amp; South East Asia
Who You’ll Report To: Marketing Manager
Together we:
- Serve mainly English speaking audiences in the safety amp; security niche.
- Deliver an inspiring discovery and buying experience with our brands.
- Partner with the right people to supercharge each other's objectives, growth and fulfillment.
Our Values
We
- Continually improve. We are committed to learn from past results and continuously improve.
- Vision amp; Leadership. We use company wide Objectives and Key Results to share where we are going so you can help us get there.
- Fun amp; Friendly. We have a fast-paced, fun and friendly environment.
- Integrity. Acting with strong ethics.
- Communication. Everyone understands that communication is top priority and nobody is afraid to ask questions or speak up.
- Honesty. Acting in a transparent, trustworthy manner.
- Accountability. Accepting responsibility for your actions (and inactions) to build trust.
- Promise to Customers. Staying true to the words we speak and the bonds we make.
- Teamwork. Creating something greater than ourselves as individuals.
- Quality. Maintaining the highest standards.
Our Interview Process
1. Click Apply
2. You may be asked to complete a brief video to help us learn more about you.
3. You might be asked to complete a short test task.
4. 1-on-1 video interview with HR
5. 1-on-1 video interview with Hiring Manager
Let’s be honest. You’re more than interested in this job if you’ve made it this far. So, one last thing you should